In this article we have compiled a list of tips to help you craft a website that will leave a lasting impression on your supporters.
To make this happen you need a proper theme that suits your purpose on SEO Tips for Nonprofits
Lets take an example of a THEME that is particularly designed for Nonprofits.
Content plays a central role in retaining existing donors and growing a nonprofit’s primary revenue stream.
Most nonprofits are connected to a charitable cause that aims to do good in the world, so it’s natural that content strategies highlight the impact those organizations are making within their areas of focus.
You have only 10 seconds to engage supporters once they land on your website, so make it interesting. So you need to make your content interesting.
Its so easy to create and add content using a theme that particularly designed for nonprofits website. We will show how easily you can add content with different elements in your website using the above mentioned free theme.
Lets start with adding content to a page
To add media (image, video, CTA button)
Fundraising is at the core of any nonprofit, so make it easy for your donors to donate from your website. It is even easier to do if you use a nonprofit related theme like this one
We will show you how easy it is to use the online donation system
If your organization uses lots of volunteers, then think about how volunteering opportunities are integrated into your website. Do you only have an option to volunteer from your homepage? How easy is it for volunteers to click to join from other pages on your site as well?
We will show how easy it is to do that with this FREE theme
For example if you open this page you can easily figure it out that it is a single volunteering opportunity page with a form to sign up to be a volunteer.
From your website, give them easy access to your Twitter, Facebook, Pinterest, etc. Integrating your social media buttons into your website increases engagement and awareness.
lets check how to add social icons to your webpage and how to integrate your social media channel URLs to it
Open the webpage in elementor mode (we hope that you are now familiar with how to open and edit a page with elementor)
Then in the left side panel search for the term ‘social’ and it will come up with some widgets related social media
By default this premium widget draws FACEBOOK, TWITTER and YOUTUBE but you can easily add and remove social media platform by clicking on the ‘add item’ or clicking the ‘cross mark‘ beside each platform name
When answering the question who is visiting the About Us page, the answer will likely to be clients who are considering to browse through the nonprofit organization website and are trying to evaluate if they can trust them. They are looking for convincing answers to their bunch of questions like –
When creating your about page you should keep in mind to answer each and every question as far as possible.
Creating an about page is not difficult at all. It is even more easy to do it using a nonprofit based theme like this
Do answer all the probable queries of your clients and you are ready to go
Here’s a sample about page for you
As a member of Nonprofits organization, it is not your fault that you do not know much about how to rank your website pages in Google to make your offer visible to your donors, volunteers, or members and attract them to your offer. So if you would like to optimize your webpage for search engines check our article on SEO For NonProfits (2020 Guide)
I’m the go-to-guy for Search Engine Optimization work for all projects at VWIT. Also, handling “behind the scene” technical issues and related problem solving is my other responsibility that I enjoy doing for our client’s projects.